Advocate for the role and potential of medical physics to non-physicist professions, colleagues (e.g., administrators, physicians), and patients.
In his article “Formation and early years of the AAPM”, G. D. Adams (1978) wrote that “the formation of the American Association of Physicists in Medicine was sparked by the confluence of two forces, one internal, the other external. The internal force was the frustration experienced by physicists in biological and medical pursuits; in substance, we were not being recognized as competent professionals. The external force was a proposal to form an international organization related to medical physics.”
Since its establishment, the AAPM has accomplished many strides in recognizing Medical Physics as a fundamental pillar of the healthcare paradigm. However, new technologies, new payment modules, and social media platforms make the need to continue the advocacy efforts more critical to the growth of medical physics and its membership.
Power at the base
Medical Physicists are under recognized for their skill sets that can benefit the greater health care enterprise.
Advocacy initiatives promoting Medical Physics have not been efficiently coordinated or widely known by many Medical Physicists.
The Medical Physics profession has been under recognized by regulators, law makers, and the public.
Medical Physicists lack advocacy and public engagement training.